Name: Kristina Dougherty
Hometown: Corona Del Mar, CA
Previous College: Irvine Valley College
FIDM Major: Merchandise Product Development
FIDM Campus and Start Date: Los Angeles, April 2015
Admissions Advisor: Marilyn Moore
How did your advisor help with the process? Marilyn first helped me by getting my Mom on board with FIDM. My Mom and I sat with Marilyn for about an hour and discussed different majors, campuses, and degrees. From there, Marilyn and I emailed back and forth about any little question I had, and we met a few times before my product review. She has been an amazing help.
Tell us a bit about yourself. I am an adventurous and determined woman. If I am not working, you will most likely find me at the beach. I just recently picked up surfing and cannot understand why I did not start sooner. I've worked for Jack’s Surfboards for the past four and a half years. I now manage our social media sites, which includes taking and editing pictures, as well as communicating with companies to work together.
The surf industry is amazing and definitely where I want to expand my career. A friend of mine gave me jewelry making tools for Christmas last year, and I started making and selling my own jewelry. My brand is called Buddha Beads and I am currently selling my pieces at Jack’s Surfboards in Corona Del Mar as well as on Etsy.
What are your proudest accomplishments so far? Starting Buddha Beads as well as the time I have put into Jack’s Surfboards. I have wanted to start my own line since about the 5th grade. So actually creating a mini line of jewelry and selling it was really exciting. My Jack’s Surfboards career has been so amazing. I started out as a shy little 16-year-old girl working dressing rooms and keeping to myself. I then graduated early from high school and started working more. The more I worked the less shy I was.
From there I moved to cashier, then to manager, then to key holder. Throughout that journey I have met some of the most amazing individuals and have had some great times. As we all move on and grow up we all still stay in touch and I am sure we always will. The surf industry makes me happy so why would I leave?
What made FIDM right for you? The environment, the major, and the classes I cannot wait to start. I love the vibe at FIDM. Just seeing the diversity of students walking around campus is fun to be around. Product Development is exactly what I want to major in. I cannot wait to learn everything and see where life takes me with it.
Describe your entrance project. My entrance project was five different swimsuits by Rip Curl, Beach Riot, Tavik Swimwear, Kovey, and L*Space. I altered each of their original pieces to make them my own, including different fabrics for different uses.
What are your career goals? To develop a line for Jack’s Girls or a similar brand in the surf industry. Further down the line I would decide if I want to create my own line.
What do you expect to learn at FIDM? I expect to learn everything I need to produce the best product. I also expect to learn from the experience of others.