Name: Emily Long
Hometown: Savannah, Georgia
High School: I am currently a junior at Fleming Island High School in Fleming Island, Florida.
FIDM Major: Merchandise Marketing
FIDM Campus and Start Date: Los Angeles Campus; July 2016
Admissions Advisor: Christian Moralde
How did your advisor help with the process? Christian was absolutely unsurpassed when it came to encouraging my creativity and explaining the entire application process. He walked me through every little detail and saved me a ton of stress.
Tell us a bit about yourself. When I was 13, I dipped my toes into the fashion industry by signing to a modeling agency in Miami, Florida. I loved it so much and decided to pursue my dreams even further by becoming an intern at Bridal Beauty Magazine. After sacrificing several weekends, I became Junior Fashion Editor and I had the privilege of attending New York Bridal Fashion Week. I had the time of my life running around from fashion show to fashion show in a city that I absolutely adore.
What are your proudest accomplishments so far? Attending New York Bridal Fashion Week has definitely been one of my proudest accomplishments. While I was there, I spoke to the director of London Fashion Week and acquired London Fashion Week invites for everyone at the magazine. I think that experience really aided me in the discovery of my interest in public relations. Also, three days after I got accepted into FIDM, I was accepted into an 8-day business program at an Ivy League school. I have had much fortune in my endeavors, and it goes to show that if you persist in your desires, your dreams will become a reality.
What made FIDM right for you? When a FIDM representative visited to give my design class a presentation, I fell in love. I appreciate how hands-on each program is and I know that if I attend this school, I can pursue my dream career in a location that I love.
Describe your entrance project. For my project, I had to create a store, describe my target consumer, and then pick five outfits to represent the brand I was going for. I developed an innovative boutique named Poteré (which translates to “power” in Italian). While this store carries designers from Alexander Wang to Stella McCartney, it also has its own private line with a more affordable priceline. For every outfit purchased from this line, a duplicate outfit will be sent to an unemployed or underemployed woman to wear to job interviews. The Poteré woman exudes confidence, and walks with it too.
What are your career goals? I’ve always known that the fashion industry was right for me, so when I met the senior buyer at Saks Fifth Avenue, I definitely looked into becoming a buyer. While that sounds appealing, I would love to become a fashion or beauty editor for a magazine such as Cosmopolitan or Elle.
What do you expect to learn at FIDM? I expect to accumulate knowledge on all the ins and outs of marketing within the fashion industry. I would absolutely love to take classes based on learning how to market goods, make contacts, and build leadership skills.