Name: Casey Sampson
Hometown: Peterborough, NH
FIDM Major: Merchandise Marketing
FIDM Campus and Start Date: Los Angeles, July 2016
Admissions Advisor: Roxy DeGuzman
How did your advisor help with the process? I have known Roxy since the summer of 2013, which is when I first visited FIDM. We briefly met that summer and continued to stay in touch over the next year, emailing back and forth. I came to visit a second time in the summer of 2014 and Roxy and I talked a lot about the things I am interested in, what I am hoping to learn, and what I enjoy in life. When focusing on the major I would want to study at FIDM, Roxy helped me realize that the Merchandise Marketing major was the best fit for my personal interests and preferences. She encouraged me, motivated me, and was always there to answer any questions I had.
Tell us a bit about yourself. My interest in fashion and art started when I was very young. I’ve always loved expressing myself through the clothing, accessories, and jewelry I wear. I also like to express myself through music and different types of art.
What are your proudest accomplishments so far? I have always been a driven person and have always worked hard to achieve my goals. Maintaining straight A’s throughout high school while juggling sports, friends, work, and family is one of my proudest accomplishments. My early acceptance to FIDM is another. I still can’t believe I am officially accepted.
What made FIDM right for you? FIDM is the right school for me because of its location, atmosphere, and the majors offered. I love Los Angeles, and when I first visited the FIDM campus the vibe and atmosphere made me feel it would be a great fit for me. I loved just walking down the hallways of the school and seeing different windows displays and projects students had made. Seeing the creativity inspired me and made me want to become a part of the school.
Describe your entrance project. I completed my entrance project over the course of a few months. I decided to use photography to show my five outfits for my store because it allowed me to style each look. I was also able to choose different, visually appealing, and interesting locations for each photo shoot to really show off the clothing. I then took the photographs and uploaded them into a program on my computer that allowed me to create a magazine-like booklet, which I then had printed.
What are your career goals? Studying Merchandise Marketing at FIDM will allow me to explore a number of different career paths that I am interested in. I think I might like to become a buyer because I always want to be on trend and pay attention to new and up-and-coming trends. I may also be interested in becoming an entrepreneur and owning, as well as managing, my own store. My hope is that studying Merchandise Marketing at FIDM will help me decide which of these paths will be the best fit for me.
What do you expect to learn at FIDM? I hope to gain knowledge about the how the fashion industry works, as well as skills in both merchandising and marketing. I also expect to gain the business and management skills I need in order to be successful and do well in whatever job or career I pursue.