“NFL Total Access” by Capacity
While most of our digital media posts are dedicated to topics like theatrical and video game advertising, short films and motion graphics, we can’t overlook the enticing visual graphics that
dominate the sports marketing industry.
We’ve dedicated this week to
sports marketing in anticipation for Superbowl Sunday, including this round-up of
the best NFL motion graphics, title graphics and digital media spots.
For sports graphics
enthusiasts, Graphics Mafia is a great site for your visual inspiration,
founded by creative director and 2D/3D animator Brian McCauley.
“A lot of people get into
sports motion graphics as stepping stone to other types of digital media, which
is great, but I want everyone to know that you can make a great career out of
sports motion graphics,” says McCauley in an interview with FIDMDigitalArts.com. “Just like any
career, with passion and discipline you can truly create great art.”
Watch the rest of our
picks for the best NFL motion graphics, including McCauley’s sports graphics
reel on the FIDMDigitalArts
More headlines from
Trend Watch: Varsity Lettering, Pocket Details, and
Pattern Infills Spotted in Athletic-Inspired Casual and Streetwear Apparel
Above: 1 Small Check Pocket Tee by Huf // 2 Metallic Paisley Boxy Tank by Brothers Stret Luxri, owned by FIDM Graphic Design Student Joshua Lirio // 3 Win T-shirt (back) by Password Athletics, owned byFIDM Alumnus Miguel Urias// 4 Supreme/Champion® Parka (back) // 5 Stussy+80 Tee by Stussy
Superbowl Sunday approaching this weekend, it’s no wonder that
athletic-inspired apparel graphics are catching our attention this week for
Tuesday’s Trend Watch. From streetwear brands to men’s casual wear labels,
design elements that hint at traditional sports uniforms are dominant.
Leading fashion trend
forecasting and analysis service WGSN cites “super-minimal typography
and bold numbers” in simple colorways as key design elements for men’s
casualwear, street and denim brands.
“Moving away from multicolored and pictorial influences, designs
are simple, referencing the classic varsity style for single color typographic
designs,” states Alice Clarkson of WGSN.
Check out more examples about this athletic-inspired
streetwear trend and more on the FIDMDigitalArts Blog.
Four Vintage-Inspired Superbowl Sunday Graphic Designs:
Typographic Posters, Unique Tailgate Invites & More
As much as we love the
slick on-screen animations and motion graphics that dominate the visual
landscape of Superbowl Sunday, these vintage-inspired graphic design pieces
caught our attention for their unique, organic qualities.
Above: Custom “San Francisco 49ers” and “Baltimore Ravens”
Typographic Posters by August Park Creative
Check out the other four vintage-inspired
Superbowl graphics on the FIDMDigitalArts Blog.