FIDM Partners With Vera Bradley For Textile Design Project

FIDM Textile Design Students recently got the opportunity to work with Vera Bradley on a design project for their Portfolio class. The assignment was to design a set of prints for cotton fabrics to promote breast cancer awareness. It was an amazing chance for the students to get real world professional experience.

The students created three designs: an all-over print, foulard, and trims. Executives from Vera Bradley Product Development provided guidance and critique for the students at critical stages in the process. Vera Bradley design team members were able to give the students an idea of how the creative process works when meeting with designers and going through print development—excellent preparation for the work force.

The designs, bags, and fabric are currently on display at FIDM's Los Angeles campus. Find out more about the project here.