L.A.-based menswear label life/after/denim and FIDM Visual Communications students from the Visual Presentation class teamed up for a window project for the brand's Beverly Boulevard showroom space. Four teams of students came up with different concepts to pitch to life/after/denim's design team and the winning winning design is currently being installed at the LAD showroom.
"We are thrilled to be collaborating with FIDM on our Fall '09 window design," says LAD creative director Alexis Frey. "The students are vibrant, energetic, and innovative. They bring a fresh perspective and are led by a true professional in the industry, Ken Donham." The label, focused on fit, quality, function, and wearable design, will debut this fall at Urban Outfitters, Nordstrom, and Planet Blue.
