Marvel superheroes have been turned into sassy juniors designs thanks in part to FIDM Grad Jeff Poulin, who was profiled last year on the Alumni Website. Women's Wear Daily has the details:
"The entertainment company, best known for its library of comic book superheroes ranging from Spider-Man to Iron Man, is starting 2009 with a major push into the women’s apparel, cosmetics and accessories markets. This move comes after more than 70 years of gearing the bulk of its merchandise assortment to the young men’s market, selling everything from Spider-Man comic books to Captain America business card holders and Incredible Hulk T-shirts."
Click here to read the rest of the WWD article.
