Cherokee Signs Exclusive Agreement with David Rodriguez

FIDM Grad and Fashion Designer David Rodriquez has signed an exclusive brand representation agreement with the global brand Cherokee. “We are excited to partner with David and help him bring his vision of reaching a broader consumer base to life,” said Shelly Marchetti, Business Development Director at Cherokee.

David, the winner of last year's Smithsonian Legacy Award, is well-known for clothing celebs such as Kirsten Dunst, Eva Longoria, Heidi Klum, and Oprah Winfrey and creating pieces for Friends, Sex and the City, and The Devil Wears Prada. --Kim